Jingning YANG
Master Student
The Foundation For Global Community Health (GCH)
College of Physical Education & Sports
Soochow University
China
Jingning Yang is a master student in the College of Physical Education and Sports, Soochow University. Her research interests focus on the sports industry and sports economics. She graduated from Wuhan Sports University with a bachelor's degree in sports economics and is a graduate student of Soochow University in 2020, majoring in physical education. The research area that she is interested in is sports industry and sports economics.
The Significance, Reality and Should-Being of the Coordinated Development of the Sports Industry in the Su-Xi-Chang Metropolitan Area
The Su-Xi-Chang metropolitan area is an important part of the Yangtze River Delta region, and the coordinated development of the sports industry in the Su-Xi-Chang metropolitan area is a key link in the integration process of the Yangtze River Delta sports industry. This paper uses the method of literature, logic analysis and other methods to analyze the theoretical connotation, objective basis and development dilemma of the coordinated development of the sports industry in the Su-Xi-Chang metropolitan area, and puts forward targeted development countermeasures. At present, the development of the sports industry in the Suxi-Changzhou metropolitan area is facing the following problems. (1) Lack of sports industry coordination mechanism. (2) There are few inter-regional coordinated development projects. In view of the existing problems in the coordinated development of the sports industry in the Su-Xi-Chang metropolitan area, the following countermeasures are proposed: (1) Improve the formulation of relevant policies and regulations. (2) Establish a coordinated development mechanism for the sports industry in which the government, market, and society participate. (3) Strengthen the development of sports industry clusters in the Suzhou-Wuxi-Changzhou metropolitan area. (4) Build digital sports Industry service platform in the metropolitan area.